Since Wordpress, Drupal, Joomla etc. made it so easy, the concept of a blog is well known, not just with the visitors, but also with Google.
- Features like RSS and ping's send out notifications automatically, so other sites pick up the new content and so create new links.
- WP build in an automated link-exchange system called trackbacks.
- Tags, categories, related posts links and all kind of plugins keep the internal link structure organized.
- and so on ...
Of course there's also the possibility to leave a comment below the post, which creates extra content for the blog and so also give that page more value, which is why it's common that you get in return a link. That’s what we’re after here.
The hard part about blog commenting is to find the right blogs that will give you good links that actually work to improve your rankings in Google for your keywords. The main problem is that there are unfortunately too many people on the internet abusing this concept, so the blogs have all kinds of measurements in place to fight spam. It takes a lot of research, trial and error to be able to compose a decent list of blogs to start with.
Once that list is available it becomes very effective; the pagerank of the page with your link on it pointing to your web site is still very important. As long as you stick to the list each comment can turn into a very valuable, powerful link. Most important is to keep it up weekly. Most links will carry your name and not your keywords, and usually it’s only for homepage links. But links from pages that are related and have PR3-5 are simply very hard to get. To get about 10 new, high PR links weekly for 6-12 weeks will give your site high pagerank value. That’s by itself is not enough to have your site up in the rankings for your keywords, but there are other link building tactics. You can get plenty of anchor text links and/or deep-links from article services and/or from directory submission.
First you use blog commenting for high PR homepage links, at the same time you anchor text deep-linking for your 5-15 most important pages. You keep doing this until the next pagerank (PR) update (every 3-4 months), the blog commenting and the articles will give your pages PR. Directory submissions are very cheap and effective so everybody is doing it. These days to get some really good results from directory submissions, having minimum a PR2 on the submitted page is crucial. Still, you’ll get a huge amount of anchor text links and deep-links, combine with the article and blog links you already have this will boost your rankings for a wide variation of keywords very spectacular. This can also be done for 3-6 moths, by then you really start to see visitors coming in for a wide variation of keyword phrases. Of course the really top-keywords are very competitive, so although your rankings have climbing consistently over the last few months. To get them in the top-5 they will need that extra push: that’s when it would make sense to use blog commenting for anchor text deep-linking.
That all sounds good, but it still starts with finding those really good blogs. This is where we come in. Our dedicated team have been doing this for many years now and have all the knowledge and experience to do it for you very efficiently at a competitive price. And of course even more so; we already have a large collection of blogs available for most topics.